The first generation iPhone was released in June 2007 and, in my opinion, pushed the boundaries of what a consumer's phone could offer. The new phone was probably designed to be user-friendly thanks to its multi-touch screen. The first generation iPhone only has very basic buttons outside the screen, such as volume control, power, and a home button. I believe it was designed to offer endless possibilities with a simple swipe or tap of the finger with its three and a half inch screen. I feel like the iPhone was also marketable because it can connect to WiFi networks in addition to cellular networks. At the time of its release on June 29, 2007, WiFi on phones was a new and relatively rare idea to me. Emails can also be accessed from this phone. Another novelty in the telephony market in 2007 that the first generation iPhone was able to present was the ability to store and play music. It could also access apps from the App Store. These apps can range from games to GPS navigators to a level tool for social media. As the saying created by Apple goes: “There’s an app for that.” Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essay Apple primarily markets and sells products in the Americas, as 824 of the 1,764 units sold in the third quarter of 2007 were sold in the Americas. . In the Americas, I have witnessed what I see as a cultural movement where society wants to have everything in the palm of its hand and wants to use technology for absolutely everything. I believe the iPhone has fulfilled this need by giving customers the ability to control every aspect of their lives with one phone. With a starting price of US$599, the iPhone may have been marketed primarily to the middle and upper classes. Basic flip phones satisfy basic cell phone needs, but the people who bought the first generation iPhone probably wanted the gadgets and could afford them too. In 2006, a year before the release of the first generation iPhone, growth in the economy began to slow. and job growth has also slowed. The key here is that the economy, despite slowing growth, was still growing while the first generation iPhone was being designed. It wasn't until late 2007, after the phone was released, that the economy began to fall. For this reason, I don't think the design of the first generation iPhone was unaffected by the downturn in the economy. In fact, it was the economic growth of 2005 and 2006 that likely gave Steve Jobs and Apple the confidence to come up with such a new phone design at a higher price. Apple probably planned the release of the first generation iPhone to have a big impact. on the lifestyles of its customers. With a phone that could do so much, Apple probably hoped that its customers would be able to better organize all areas of their lives. Apple probably also hoped to take cell phone usage to the next level and anticipated that the iPhone would occupy a more important place in its owner's life than its previous phone. Company executives anticipated that cell phones would become more popular and began developing touchscreen technology even before..