Executive SummaryThis weekly magazine will basically function to publish advertisements from other companies, stores, organizations or individual businesses. We will collect ad requests from different clients every week, then produce and publish the magazine on weekends. What we're going to do is make the magazine 10 pages with different ad sizes: full page, half page and quarter page. Customer can choose the size. Our prices depend on the size, the bigger it is, the more expensive it is. We will make money by selling space to companies to advertise their products, but the magazine will be published cheaply.Table of ContentsExecutive Summery............... ...... ......................(Marwa)Company description........................ .... .............................................. .... Project costs and project financing (Ayesha/Azza) Product or service.. ............................. ..................................... ............. ....(Azza)Marketing.............................. ........ .................................................. ........ ...• Marketing segmentation (Azza)• Pricing strategy (Marwa)• Promotion (Marwa)• People management (Marwa).............. .......... ........................................ .......................... ....• Job description and qualification (Metha)• Policies and procedures (Shamsa)• Critical risk for the company (Shamsa)Staff............................... ...................... ................................................. ...... ....• Organizational chart (Metha)• Number of employees (Metha)Financial projections........................... .... ...................................• Income statement (Ayesha/Azza)• Leaf balance (Metha /Marwa)• Cash flow (Shamsa/Ayesha)References........................ middle of paper......paid to employees - Payroll (198,000.00) (198,000.00) Cash provided for operating expenses (227,000.00) (436,620.00) Net cash provided by operating activities 425,000.00 1,315,380 .00 Cash flow from investing activities Payment for purchase of vehicle (100,000.00) Payment for purchase of equipment (10.0 00.00)Payment for purchase of furniture (10,000.00) 00)Net cash provided by investing activities (20,000.00) (100,000.00)Cash flow from financing activitiesOwner's investment in the business 100,000.00Loan from media investment fund 400,000, 00Reimbursement of media investment fund (100,000.00) (100,000.00)Owner withdrawals (60,550.00) (208,250.00)Net Cash provided by financing activities 339,450.00 (308,250.00) 00)Net increase/decrease in cash 764,450.00 1,007,130.00Add: Opening cash balance 764,450.00Ending cash balance 764,450.00 1,771,580.0