Chasing Zero is a documentary that aimed to both educate the viewer on the prevalence of medical harm as well as enlighten both the public and healthcare providers on the preventability of these events (Discovery, 2010). The documentary explains that each year, more people die from preventable medical errors than from breast cancer, traffic accidents, or AIDS (Institute of Medicine, 1999). Medical harm can result from adverse drug reactions, surgical injuries, wrong-site surgeries, suicide, restraint-related injuries, falls, burns, pressure sores, and mistaken patient identities (Institute of Medicine, 1999). Cases of medical errors have been reported in the media for many years. The documentary's most surprising revelation is how common and preventable medical errors are. The Institute of Medicine (IOM) reported in 1999 that between 44,000 and 98,000 people die each year in the United States because of a preventable medical error. A report by the National Quality Forum (NQF) found that more than a decade after the IOM report, the prevalence of medical errors remains very high (2010). In fact, a study by Hearst Corporation found that the number of deaths due to medical errors and post-surgical infections has increased since the IOM first highlighted the problem and recommended actions to reduce the number of events (Dyess, 2009). “Chasing Zero” aims to reduce the number of deaths due to health problems to zero. Leading authorities on health care quality, such as Charles Denham, believe that all of these deaths are preventable and can be eliminated (Discovery, 2010). Dr. Denham and the Texas Medical Institute of Technology (TMIT) are dedicated...... middle of paper ......to, clinical and non-clinical hospital leaders and international subject matter experts. The Texas Medical Institute of Technology, through programs such as Chasing Zero, provides a public voice on the issue of health care harm. The documentary is a stark example of the quality problems facing the healthcare system. In 2003, the NQF first introduced the 30 Safe Practices for Better Healthcare, which it hoped all hospitals would adopt (National Quality Forum, 2010). Today, the list stands at 34, but the number of preventable adverse health care events continues to rise. The lack of standardization and mandates requiring reporting of events contributes to the lack of significant improvement. Perhaps, thanks to initiatives such as those developed by TMIT and compelling and compelling patient stories such as Chasing Zero, change will soon be within reach..