The Insider (1999) is a film filled with ethical dilemmas, suspense and controversy. It is based on a true story related to a 1994 episode of the CBS news show 60 Minutes that never aired. The plot puts Dr. Jeffrey Wigand (Russell Crowe) at odds with Brown & Williamson, the nation's third largest tobacco company. Wigand was fired from his position as vice president of research and development, where he was responsible for hiding information related to the addictive nature of nicotine. The plot takes off when 60 Minutes producer Lowell Bergman (Al Pacino) discovers that Wigand has a story to tell. The best way for Wigand to tell this story is with the help of Bergman, via an interview broadcast on 60 Minutes. However, tobacco companies have a habit of viciously defending their profits, by any means necessary, and that is exactly what Brown & Williamson is doing. The story comes to a head as the interests and incentives of CBS, 60 Minutes, Dr. Wigand and Brown & Williamson come to the fore. Portrayal of Business The film portrays business in an extremely negative light. It focuses on two central conflicts – one between Brown & Williamson and Wigand, the other between CBS Corporation and Bergman. Brown & Williamson is the main antagonist. The film is full of examples of the bad things they do. Their primary and most damaging offense is deception. They are responsible for hiding the addictive properties of nicotine and finding ways to exploit it to increase profits. For example, in Wigand's 60 Minutes interview, he claims that tobacco companies view cigarettes solely as a means of delivering nicotine. He also says that they take advantage of the addictive properties by manipulating and adjusting the middle of the paper, the responsibility that comes with power and the responsibility of the media as a corporate watchdog. It seems obvious that large companies tend to ignore the negative effects of their actions in favor of profit. This example, although sensationalist, still tells me that with power comes responsibility. This confirmed my belief that the goal of a business cannot only be to provide profits to shareholders, but there must also be an element of social responsibility. It also got me thinking about the role of media in business. I think it should just be portrayed in this movie. Bergman relentlessly pursued the truth, using a very credible source. Too often today, the media is spoon-fed by corporations. The media have a responsibility for objectivity which can be important in preserving the honesty of businesses. But it's really up to the media to maintain this objectivity..