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  • Essay / The Analysis of Spur and KFC

    Table of ContentsBackground of SpurMission StatementsVisionBackground and Global ImpactBackground of Kentucky Fried Chicken (KFC)Mission StatementVision StatementBackground and Global ImpactStrategic Importance of Corporate GovernanceCorporate GovernanceKey Findings and conclusions drawn from the research:Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an original essay I found that Spur and KFC both had strong aspects of corporate governance, but were lacking in governance in other areas. An incident at a Spur restaurant showed that they don't always take responsibility. In saying that, I feel that KFC's corporate governance was slightly more lacking than Spur's. The reason I came to this conclusion is that KFC doesn't seem to place a high value on transparency, as it was extremely difficult to find research on their procedures, values, etc. nor do they disclose to the public how they resolve problems that arise. Their excuses for incidents that occur are the same classic excuses that make them appear insincere and can make their customers believe that they are not responsible because they may think the excuses are just lip service. recommendations for future actions? Yes, research has shown that KFC needs to work on its accountability and transparency. The fact that I struggled to find anything about corporate governance led me to focus on their lack of transparency and, through further research, this revealed why some people don't were not satisfied with KFC's apology. KFC often fails to disclose the specific actions it claims to be taking, but because no one really knows what it is and there is no follow-up, the complainant knows nothing about it. This led to recommendations that they be more transparent and sincere in their apologies.Background of Spur's Mission StatementsSpur strives to provide joyful and memorable experiences around great food to young people and people elderly. Spur ensures that its restaurants provide a warm, family-friendly environment and a welcoming atmosphere where people of all ages can socialize and enjoy healthy portions of flavorful food, served with good service. Their welcoming environment includes a space where all members of the family will be taken care of and entertained. They promise their customers and potential customers a consistent and reliable “great experience”, regardless of which franchise location their customers visit. VisionSpur's philosophy is to bring their customers together by making their burgers and meals good quality and deliciously tasty, this will bring their customers together as it can help create wonderful memories and build brand loyalty. They strive to attract customers through their generosity, happy staff and customers, hospitality and/or the prospect of their prepared burgers, milkshakes and other delicious dishes, drinks and desserts. They focus not only on the taste of their burger and other foods, but also on the quantity and aroma. Context and global impact Spur Steak Ranches is part of Spur Corporation and is a South African fast food company. Spur Corporation is a multi-brand listed on the JSE Limited engaged in the travel and leisure sector. Spur Corporation's two other restaurant brands are Panarottis Pizza Pasta and John Dory's Fish & Grill. The group offers consumers a culinary experience at a reasonable price in afamily atmosphere. Allen Ambor is both the founder and executive chairman of Spur Corporation. In 1967, Mr. Ambor founded Spur Steak Ranches. He invested R4 000 to open the Golden Spur in Cape Town, more precisely in Newlands. He then opened a second Spur restaurant (Seven Spur) in South Africa, in another strategic location in Cape Town, Sea Point. The branches became very popular, which encouraged Ambor to venture into franchising in order to grow the Spur business. The Spur Corporation is now a multi-million dollar company. It quickly became well known for its taste, nutrition and value for money. They believe that their family, friendly and peaceful atmosphere is one of the main reasons for their success. The Group has become one of the most recognized brands in the country. They have also become an internationally renowned brand that now has over 292 restaurants locally and 41 restaurants globally, in countries like Australia, New Zealand, Mauritius and various parts of Africa. The menu offers food and drinks for many people. , they offer their famous steaks, ribs and burgers for red meat eaters and for chicken eaters they offer Cheddamelt escalopes and BBQ chicken breasts. They also offer desserts and special kids meals that are super fun. They also cater to people who don't have a lot of money with their weekday promotions that offer good value deals, like the Unreal Breakfast and Classic Monday R50 Burger. One of the main selling points of Spur restaurants is aimed at families with young children: their "play areas" in many of their main restaurants or the crayons and coloring pages provided for children. This is a fabulous place to visit if you're hungry and your kids are easily distracted or bored. It is a one-stop shop that meets all of these needs.Background of Kentucky Fried Chicken (KFC)Mission StatementMission Statement KFC franchisees unite to protect, promote and advance the mutual benefit of all member franchisees and the Kentucky Fried Chicken System. Maximize profitability, improve shareholder value and achieve sustainable growth year after year. Selling food in a fast, friendly environment that attracts pride and health conscious consumers. Vision Statement The parent company of KFC is Yum! Marks. Yum's vision and strategy is committed to continuing the success achieved in their first ten years and aims to expand further, particularly internationally. Deliver consistently high quality, customer focused products. Consistently satisfying customers around the world every time they eat KFC food and doing it better than any other restaurant. The unique dining experience in each of their restaurants brings smiles to their customers' faces and keeps them loyal for life. To this end, their associates around the world are trained to become customer freaks. They strive to build powerful brands through superior marketing, breakthrough innovation and compelling value. With a foundation built on winning food products and world-class operations. Drive aggressive unit expansion everywhere, especially in emerging markets, and also create leading brands in all important categories in China and India. They also strive to create returns for the industry through franchising and disciplined use of capital, as well as maximize long-term shareholder value. Background and Global Impact KFC was founded by Colonel Harland Sanders. It was aentrepreneur who owned a roadside restaurant in Kentucky. He started selling fried chicken during the Great Depression. Sanders decided to franchise and expand his business. The first Kentucky Fried Chicken franchise was launched in 1952 in Utah. In 1971, KFC entered the South African market for the first time. There are now around 828 KFC outlets in South Africa, of which around 90% are franchise owned. KFC is one of the largest fast food companies in the world. With 18,000 points of sale in more than 115 countries, they naturally sell many products on a daily basis. As a for-profit business and part of the private sector, many elements of this business create social, economic and environmental problems in our society. One impact is the social impact, as most KFC workers are paid minimum wage in countries that have established a minimum wage and in other countries KFC workers are sometimes paid appallingly low amounts .money.Strategic Importance of Corporate GovernanceCorporate GovernanceCorporate governance is part of top management and Spur and KFC need to be aware of issues such as transparency, interdependence, accountability, integrity, social issues, fairness, fiduciary duties and directors' responsibilities. Why is transparency and accountability important to Spur and KFC? Transparency is important in the decision-making process because everyone needs to know who/what/when/how/why of big decisions being made and this can make people feel valued and important and it also involves them in the decision-making process. 'business. This will also make employees feel that they are working in a company with high moral values, which will make them happy and comfortable in their work, which will also encourage employees to work harder and try to be better in their role, which will increase productivity. If the company takes responsibility, it will lead by example and employees should feel obligated to do the same. Both Spur and KFC are quick service restaurants in South Africa and primarily target families with young children. This means that competition is high and they need to win over the consumer. By being transparent and accountable, companies create trust between their brands and their customers and at the same time, they give the company a good brand image, showing that it is honest, open and responsible. This will win customer favor and build brand loyalty. Why is integrity important to Spur and KFC? This is perhaps the most important leadership principle. If a company has integrity, it will show its customers, suppliers and employees that it is sincere and honest. For these companies to have integrity, they must be honest with their stakeholders and tell the truth even if the truth is ugly. This will be beneficial for Spur and KFC as their suppliers will be more likely to trust them, creating a good and healthy relationship between them. If everyone at Spur and KFC demonstrates integrity, then colleagues will trust each other and know that no one will "stab them in the back", which is important for the efficient operation of the company. Spur and KFC can gain integrity by also keeping their promises. This is also important because they will then be known for keeping their word and their word will mean something that could help them in their future. Why is fairness important to Spur and KFC? Spur and KFC need to make sure they.