King was influential and understood many elements of the “Organizational Life Cycle and the Challenge of Change” (Beatty and Ulrich, 1991, p. 38). Its restructuring began with a drastic improvement in the financial strength of the organization through a total reduction of a quarter of the original staff in 1983 (Jick & Peiperl, 2011, p. 29). Also internally, he focused on cultural change and employee empowerment by taking steps to change the perception of the workforce that they were unimportant, but very valuable and capable of making decisions . He provided internal training that helped employees and managers understand the mission of the service industry: to satisfy customers. A 1985 study found that the impact of "Managing People First" training for managers resulted in 60% of respondents being fully committed to the training objectives (Poulet & Moult,